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Google My Business just became a lot more helpful, again Update November 2021: Google My Business will now be known as “Google Business Profile” to simplify things for business owners. The Google My Business app will also be retired in favour of using Google Maps. You can now easily display how your business is operating during the […]

As the year 2020 comes to an end, we’re all breathing a sigh of relief. A year full of many surprises – COVID-19, George Flloyd, Tiger King, Elon Musk and Grimes naming their baby “X Æ A-12” – will not soon be missed, and not forgotten. In a year of such uncertainty, more people than […]

As an eCommerce seller, you might think that creating a beautiful website with thousands of products is enough to get ranked in the search results and drive traffic to your website. However, most eCommerce sites have hundreds, if not thousands, of product pages and category pages to manage. This means there are many opportunities to […]

With 500 hours of videos being uploaded to YouTube every day, if you want to get more views on YouTube, you’ll have to put the SEO work in. In our latest blog on video and YouTube SEO, we’ve outlined 9 steps you can take to optimise your videos for search and get them ranking higher, quicker. What […]

High-quality web design is essential to the success of any business’s website. Your visitors can perceive trust, authority, security and more just from the look and feel of your website. If it is slow to load, complex to navigate, or hard to read, you may lose valuable visitors and potential customers. Today’s consumers don’t waste time on […]

The new and improved Google Analytics 4 is here to improve granular control of data and ROI for marketers. Google Analytics is one of the most powerful tools in any marketer’s toolbox. It provides businesses of all types and sizes deeper insights into how users interact with a site, and what customer preferences are to provide […]

Wondering why your conversion rate is so low? Your site speed may be to blame. In our busy lives, anything that takes a bit longer than expected is liable to put us off – whether it’s buying something online or simply looking for information. How much of an impact your website’s speed has on your […]

Most copywriters are whizzkids at spelling, grammar and punctuation. We listened up in school, and learned the difference between subjunctives, infinitives, intransitive and transitive verbs… We even know how to correctly use a semicolon. To this end, we’re putting 2020 down as the year that the world wises up to some basics. We’ve been quiet […]

In the era of digital marketing, every opportunity to improve your brand’s Google ranking counts. As an aspect of sophisticated SEO (Search Engine Optimisation), link building tactics can make a considerable difference. But what of the times when information relating to your company that is displayed on other sites or pages does not include an active link? Otherwise […]

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