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Any business looking for a highly effective digital PR strategy to achieve its goals must have strong content writing and newsworthy campaigns and content. This is because at the heart of every single digital PR strategy are the publications that hold the attention of the business’s target audience. Having media outlets with authoritative voices that can speak […]

I can’t tell you the number of times we have heard … “Wow – Technology these days!”. Here’s some more details on the Social Media world. I can’t tell you the number of times I have heard the phrase – “Technology these days” – and in my own entry into the Social Media Marketing world, […]

Social Media Marketing is a process of promoting websites or businesses with the help of different social media channels to achieve the marketing objectives easily. There are many people who do WordPress blogging, but they are highly sceptical about using social media for it. So, here is a list of the top 10 benefits of […]

5 Tips for Generating B2B Leads from Content Unlike B2C businesses, most B2B products have a longer sales cycle prior to a buying decision. Generating quality leads is the most important task of B2B marketing teams. Gone are the days when B2B lead generation was about having a sales team and cold calling prospects in […]

Are you looking for new ways to supercharge your social media marketing? Social media can be a great source of leads, engagement and traffic, among other benefits. Businesses can reach a larger audience and promote themselves and their products or services, and they can connect with their fans and customers on a deeper level. In […]

Most of the eCommerce businesses undertake their marketing from random flash sales, sponsored Facebook posts and bulk email campaigns. All these promotional activities can be effective. But in the long run, incoherent marketing actions won’t create a real value for your brand. What your business truly needs is consistency. Consistent promotional actions are impossible without a precedent […]

If you are reading this blog post, you probably already understand the concept and importance of keywords and the research that goes into finding the right keywords to bring customers to your site. Choosing the correct keyword phrases (not just keywords) can mean the difference between your site being a success or failing quickly. The […]

Since the posting of the very first YouTube video in April 2005, what began as a simple video sharing platform has transformed into a social media site with the power to launch no-name talent to stardom. AccuStream iMedia Research records, “38.4% of YouTube’s one trillion views are music videos. This percentage means that the number of YouTube […]

Whether you are running a business that is looking to increase site traffic through new content (content strategy), or you want to start a personal blog to begin your career as a professional blogger, you need traffic and views from those who are interested in what you are writing and blogging about. Here is a […]

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